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Abstract

“Swissness” is a handmade book and a tribute to the Swiss graphic design and the International Style. The project is based on a 10x10cm square that generate a folded book. The font I used is the Neue Haas Grotesk, originally designed in 1957-1958 by Max Miedinger, here brought to new life by Christian Schwartz. The text is cut multiple time and the pieces are assembled in unexpected ways.The text is combined with basic geometric figures. The colors I chose are classic red, black and white.

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